• Location:Richmond, Virginia
  • Designer:Baskervill, Richmond, Virginia
  • Completed:2008
  • Sign Types:Exterior Dimensional Letters, Donor Recognition, Illuminated Interior Graphics, Directional and Room Signs, Vehicle Wrap

Transformative. That’s how the staff of ChildSavers describe the impact of the signs and graphics in their new location, which overlooks the city of Richmond from its architecturally significant Modernist building that was designed in 1968 by Phillip Johnson.

Our Challenge: This non-profit agency serves children who have experienced some of the most traumatic events imaginable, such as witnessing the violent death of a parent or living through an abusive situation. We wanted to help create an environment that was not only calming, but also inspiring.

Deliverable: Upon entering the lobby, visitors encounter a stunning series of floor to ceiling light boxes with multiple panels of photographic images on acrylic. Panels are mounted using a puck system to allow for changeability. The directional signs throughout the building replicate streets of the community - right down to mailboxes for each office custom fitted by ASG to open at both ends. The colorful code compliant room signs really pop with contrasting wall colors. Exterior dimensional letters, waiting room silhouette wall panels, and vehicle wrap complete this full service project.

Something we think is cool: In the former ChildSavers facility, children would often express themselves inappropriately by vandalizing the property. However, in the new environment, children are calmer and no incidents of damage have occurred. This project is an example of how signage can create a sense of place so uplifting that it changes behavior.